Business and Economics Journal; is one of the top journals on Customer satisfaction and is known for its integrity and quality. The journal publishes high quality articles, editorials as well as review articles covering major aspects of Customer satisfaction.
If the number of customers, or percentage of total customers, whose reported experience with a firm, exceeds specified satisfaction goals, then we can say that customer is satisfied. Customer satisfaction terminology is related to the marketing. It measures about the products and services supplied by a company meet or surpass customer expectation. Customer satisfaction information can give you insight into exactly how people respond to your stores, your merchandise, your employees, your service, and more. Customer satisfaction information can show you where to invest to maximize customer loyalty, how to turn everyday customers into delighted customers, and even help you recover unsatisfied customers before they write off your brand forever.
A journal is a periodical publication intended to further progress of science, usually by reporting new research. Most journals are highly specialized, although some of the oldest journals publish articles, reviews, editorials, short communications, letters, and scientific papers across a wide range of scientific fields. Journals contain articles that peer reviewed, in an attempt to ensure that articles meet the journal's standards of quality, and scientific validity. Each such journal article becomes part of the permanent scientific record.
Last date updated on June, 2014