|Business and Economics journal is an International Open Access peer-reviewed journal in Markeitng. The journal is known for publication of high quality scientific papers screened after a robust peer-review process. The journal has been serving the scientific community through the publication of articles on many different dentistry fields including economics such as Accounting, Banking and Marketing.
Marketing can be defined in simple terms as the process of communicating the value of a product to customers for the purpose of selling that product. It can be defined in several ways, in positioning the firm within its competitive market. Marketing can be viewed as an organizational function and a set of processes for creating, delivering and communicating value to customers, and customer relationship management that also benefits the organization.
OMICS Group is the publisher of this Business and Economics journal. Apart from Journals, the Group has been one of the leading organizers of world class scientific conferences in different continents. The strength of our Group lies with the generous support of our Editorial Board members, our team of reviewers and allies. OMICS Group is known for its large range of Open Access journals from the diverse fields of science, technology and medicine.