|Business and Economics journal is one of the top Open Access journals in Marketing. The journal is known for publication of high quality scientific papers screened after a robust peer-review process. All the published articles are freely available on the web and are ready to view, download and cite. The journal has published many interesting papers in the field of Marketing in the last years.
Marketing can be defined in simple terms as the process of communicating the value of a product to customers for the purpose of selling that product. It can be defined in several ways, in positioning the firm within its competitive market. Marketing can be viewed as an organizational function and a set of processes for creating, delivering and communicating value to customers, and customer relationship management that also benefits the organization.
The top open access journals are freely available on the public internet domain, allowing any end users to read, download, copy, distribute, prink, search or link to the full texts of the articles. These provide high quality, meticulously reviewed and rapid publication, to cater the insistent need of scientific community. These journals are indexed with all their citations noted. The top open access journals are indexed in SCOPUS, COPERNICUS, CAS, EBSCO and ISI.